I went to the sonystylenstore excited to get my hands on the a55 and play with it. Only to be told that they don't have any; I couldn't believe it. I had to settle for the a33. I liked the camera though I'm still not sold on the EFV. from the few pics I took instore, what I saw in the EFV is not what was captured in the photo (I'm speaking in reference to color). I'm afraid the EFV won't process real world colors when I'm shooting.