Yes I use the Lenspen "SensorKlear" -- designed for use on sensors, not lenses, there seems to be quite a bit of confusion!!
It is amazing how well it works. I've cleaned my A350's sensor over 20 times with it, and you can get practically any dirt or dust off. I did my A550 for the *gulp* first time today, fortunately only needed a blow-out.
Incidentally the "e-film" that is in front of the sensor is stronger than people think. You can easily push gently against it, oh and the "e-film" isn't fixed so it does move around if you press too hard.
Cheers,
Peter.